Joe Angel on Why What's Old Is New Again in B2B Media
Packaging World founder Joe Angel on why PR and trade media are back, how to use verified audience data, and what smart marketing for manufacturers looks like.
PE M&A Activity ↑12.4%│
Industrial EBITDA Multiples 7.2×│
B2B Buyer Trust Index ↓31%│
SEO Click-Through Rate ↓44%│
LMM Deal Volume ↑8.1%│
Sales Hire Failure Rate 67%│
Organic Growth Gap 2.3× plan│
PE Dry Powder $2.59T│
PRESS: Ed Marsh at PE Operating Partners Summit│
DEAL: Midwest controls automation acquired at 7.8×│
PE M&A Activity ↑12.4%│
Industrial EBITDA Multiples 7.2×│
B2B Buyer Trust Index ↓31%│
SEO Click-Through Rate ↓44%│
LMM Deal Volume ↑8.1%│
Sales Hire Failure Rate 67%│
Organic Growth Gap 2.3× plan│
PE Dry Powder $2.59T│
PRESS: Ed Marsh at PE Operating Partners Summit│
DEAL: Midwest controls automation acquired at 7.8×│
Industrial Growth Institute
Real people. Real expertise. Real lessons. Real value. Each week, conversations with the makers, operators, and specialists driving B2B industrial revenue growth — theory to tactics, in every episode.
ZERO-CLICK MARKETING
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Zero-Click Marketing
Brian C. Reed on Pirating Tech's Go-to-Market Playbook for Industrial Growth
Brian C. Reed of Corsha on stealing tech's go-to-market strategy for industrial sales: communities, snackable content, physical AI and your GTM team.
Ed & His AI Assistant ·
October 13, 2026
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